The Global Animation Industry-Market Research Report
There is perhaps no genre of film or television more global than animation. Success for a film or TV series in one country can translate—often very quickly— into a global hit. And success in these primary markets can feed through into DVD and generate a business from the sale of licenses to toy companies, publishers, and many other manufacturers.
Animation is also a genre which spans the whole range of media creation, from the US-based studio conglomerates led by the Walt Disney Company though to individual artists equipped with little more than a PC and some software. The gap is widening between the studios—which plough huge budgets into their animated movies and feed a growing network of branded networks in the US and around the world with new TV series—and independent producers, who are encountering increasing difficulties in raising funding.
Changes in the television market—which the current worldwide recession has further exacerbated—have destabilised the traditional source of commissions for most independents, who do not have the guaranteed pipeline to market offered by the studios’ distribution operations and networks.
Many countries—in particular France and Canada—are reaping the benefits of an ecosystem of financial support programmes, tax breaks and broadcast quotas that serves to bolster their animation sectors. Even these industries are not immune to a weak international market, relying on coproduction, presales and licence fee revenue for a significant part of their funding.
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LED Pegboard (Peggy2) Partial Build Animation test
A Century of Stop-Motion Animation: From Melies to Aardman
A pioneer shares his memories and insights on the technique he defined• Completes the best-selling trilogy that began with Ray Harryhausen: An Animated Life (“Terrific!”—Publishers Weekly) and The Art of Ray Harryhausen (“Highly recommended.”—Library Journal)• Never-before-published photos!• Traces the history of stop-motion animation from the 1890s through Chicken Run and beyond…
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